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Trademark registration
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refusal review
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opposition
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renewal
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invalidation
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cancellation
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modification
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etc.
Trademark Registration Process
1
Search & Assessment
Determine whether there are similar situations and provide registration opinions and suggestions
2
Application Submission
3
Examination
4
Publication
5
Registration Granted
Benefits of Separating Combined Trademarks
① lower risk
② more flexibility in use
③ and stronger protection
Main Reasons for Refusal
- similarity
- adverse impact
- lack of distinctiveness
Main Reasons for Refusal
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Application submission
Trademark documents, Preprinted official forms -
CNIPA/Review Board examination
1–3 working days -
Second-round documentation
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Completion of review
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Publication
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Registration granted
Ten Common Misconceptions about Trademark Review (Appeal)
1.Filing a new application is easier than filing a review.
2.A review can only be handled by the original agent.
3.Once a trademark is refused, there is no remedy.
4.It makes no difference which agency handles the review.
5.The cost of a new application is always lower than that of a review.
7.Identical trademarks cannot be appealed.
8.Any lawyer can handle a trademark refusal review.
9.It is always more convenient to appoint a local agency for the review.
10.Submitting only the basic documents is sufficient to succeed in a review.


